GERBER
SOCIAL FIlms
To promote a new line of Gerber snacks, we created a campaign that was equal parts eye-catching, informational, and adorable. Each product had its own featured social video, with custom stop-motion as well as live action. We also shot a series of stills and created an online landing page to complete the consumer journey.
Agency: Ogilvy
Director: Joe Turner Lin
Producer: David M. Fowler, Jon Gaynes
Executive Creative Director: Ryan Blank
Creative Director: Brittany Perez
Art Directors: Amera Lulu. Melanie Aarhus
Copywriters: Gillian Goodman, Kelly Stohr
Landing page
To continue the seamless consumer journey, we created two lively landing pages for parents to learn more about the new snacks.
Agency: Ogilvy
Creative Director: Brittany Perez
Art Director: Amera Lulu
Account Director: Bret Emerson & Taylor Gibbons